Porcelanosa Mexico 2024 New Products Showcase
Porcelanosa Mexico becomes a showcase for innovation during the V Muestra de Novedades (5th Novelties Showcase)
The recent edition of Porcelanosa Mexico’s New Products Showcase brought together more than 1,500 design, architecture and interior design professionals. The firm presented in Mexico City the latest trends in wall and floor coverings, flooring and equipment for kitchens and bathrooms.
Porcelanosa Valle Dorado Reception for the V Novelties Exhibition
In an event that has already established itself as a must-attend event for industry professionals in the Aztec market, Porcelanosa Mexico held the fifth edition of its New Products Showroom from May 21 to 23. With more than 1,500 attendees, the Valle Dorado showroom (Mexico City) became the epicenter of new trends in design and interior design, offering an exhibition space of 1,200 m² where the latest collections of Porcelanosa Group firms were presented.
A meeting full of memorable experiences
The New Products Showcase went beyond the presentation of new product collections. At the same time, it offered interesting activities designed to enrich the attendees’ experience.
Craft workshops
Visitors were able to participate in sensory aromatherapy workshops. A laboratory where they explored the fragrances integrated in the Seasons and Lounge aromatherapy systems by Noken. In addition, they discovered the woody essence of the Porcelanosa Essence scent, characteristic of the firm’s commercial spaces.
Aromatherapy and wood staining workshops at Porcelanosa showroom
The wood staining workshop allowed participants to interact with the brand’s products. By applying different pigments, participants achieved unique shades, emulating the techniques used in L’Antic Colonial’s wood flooring.
Winemaking Experience
In addition, attendees enjoyed a Spanish wine tasting, guided by a professional winemaker who shared his knowledge about the nuances and characteristics of each wine. The wine selection was carefully paired with a variety of French cheeses, creating a perfect combination of flavors. A Gamadecor kitchen provided the ideal setting for this gastronomic experience.
Spanish wine tasting with French cheese pairing
News Presentation
Porcelanosa Mexico’s 5th International New Products Showcase allowed visitors to explore the renovated spaces of the Valle Dorado showroom. The latest collections of Porcelanosa Group’s seven brands were presented.
Among PORCELANOSA’s outstanding designs were Gent ceramic wood and the elegance of natural stone emulated in Mystic.
L’Antic Colonial highlighted the small-format Geo wall tile from the S-Tile collection and the resistant Town vinyl flooring. Likewise, the play of reflections of the Bruma three-dimensional mosaic captured the attention of the attendees.
For its part, XTONE showed its new large-format porcelain tile collections. The show included the marble effect of Bianco Lasa and Calacatta Antico, as well as the intensity of Calatorao.
Exhibition spaces of the 5th Porcelanosa Mexico Novelties Exhibition
The space dedicated to Krion showed the countless possibilities of this mineral composite. Particularly noteworthy were the samples of Fitwall® and Alluslate® for their innovative application in surfaces and finishes.
Butech exhibited the perfect harmony of its decorative profiles with the new coatings, offering an aesthetic and functional integration.
In bathroom equipment, Noken presented its latest designs, which combine modernity and functionality. Meanwhile, Gamadecor introduced the advanced technology and renewed finishes of its Smart Kitchen.
Overall, the novelties presented during the show reflected current market trends, while setting new standards in interior design and architecture.
Porcelanosa Mexico’s V International Exhibition of New Products reaffirmed its commitment to design and quality. It also provided a space for inspiration and connection among professionals with a combination of product innovations and immersive experiences.